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Dorcheh Pīāz Product: Eyewear



Luxury crafted-accessory designer Studio Ruuger has worked with Italian glasses manufacturer Essequadro, a family-run business established in 1940, to produce a contemporary eyewear range. Studio Ruuger create products that are unusual, and highly developed.  For the Worth project, Ruuger carried out a process he has coined ‘Collaborative Production’, where he as the designer and Essequadro as the manufacturer both brought equal amounts of skill, knowledge and vision to the development of the new product, which was developed there and then during Ruuger’s visits to the factory.  The outcome – an innovative product that is as much about beautiful design as it is about pushing the boundaries of production processes.